Send payment reminders for unpaid orders

Table of contents

• Overview
• Find unpaid orders
• Send a manual payment reminder
• Set up scheduled payment reminders
• The takeaway

Overview

When customers have unpaid orders, GotPhoto allows you to remind them to complete their payment. Depending on your setup, reminders can be sent manually from an order or automatically through your automated campaign.

Find unpaid orders

You may wonder why you can have unpaid orders when customers need to pay before they can finalize their order. This can happen if a payment fails or is declined, or if the customer cancels or interrupts the payment process. Often, your customer may not be aware that the payment failed.

Here's how you can find unpaid orders in your account:

• Open your Orders tab.
• Filter for the relevant period.
  
• Under More filters, in the Payment section, apply the Open filter and click the blue Filter button.
  
  If you have unpaid orders within the selected period, they will now appear.
  

Send a manual payment reminder

1. You can send a reminder directly from the order page. On the Order page, go to the Costs Overview section on the right. Next to Payment reminders, click Send new reminder to send the customer a payment reminder.
   
2. A pop-up window will open where you can review and adjust the email before sending it.
   The email comes pre-filled with placeholders for relevant details (order ID, payment information, etc.), which are automatically replaced with the order data when the reminder is sent.

Set up scheduled payment reminders

For more automation, you can create a series of reminders within your automated campaign:

1. Duplicate or add a message for unpaid orders in your automated campaign.
2. Set the trigger to after an order is placed and remains unpaid, then choose the timing (e.g., 3, 7, or 14 days after order placement).
   
3. Create your message. You can customize it or use a pre-written unpaid order reminder template.
   
4. Click Save to confirm your reminder setup.
5. Repeat these steps for each reminder in your series, adjusting the timing so multiple reminders are not sent on the same day.

Once configured, customers with unpaid orders will continue to receive reminders until payment is completed.

The takeaway

You can send payment reminders manually from the order page or automate the process through your automated campaign. A common reminder schedule is after 3, 7, and 14 days, but you can adjust it to suit your business needs.